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科莱恩(科莱恩用)

  • 职业人才
  • 2023-10-30 23:00
  • 龙泉小编

原文:


Clariant Casts Slow Wellbeing

Spell with Beauty Wizards


Clariant Active Ingredients has conjured up two formulations under the Beauty Wizards moniker designed to tap into the slow wellbeing trend.


科莱恩(科莱恩用)

The formulations — Scalpific Relaxing Massage and Forest Therapy Essence — combine nature-based products with playful textures and mindful packaging.


Scalpific Relaxing Massage contains beads designed to be crushed into a scalp massage potion that simulates the sensations of an ASMR experience.

科莱恩(科莱恩用)

Active ingredients include Clariant’s newly launched Prunizen, extracted from Prunella vulgaris - a plant used in traditional Asian medicine - that tackles psychoemotional stress-induced hair loss and stimulates hair.


Forest Therapy Essence, meanwhile, is a skin serum can be applied from the dropper or can be used to infuse a renewable sheet mask.

科莱恩(科莱恩用)


The serum contains another new active ingredient, Galactinol Advanced, a sugar-based skin care active inspired by the hardiness of plants.


“As beauty care becomes a major tool in fighting modern stress, we’ve been inspired to create rituals that would help formulators and brands appeal to the newfound consumer focus on rediscovering and reconnecting with nature, plant remedies, and revering ancient spirituality knowledge as a way to seek emotional balance and sustain mental wellbeing,” said Charlotte Stricane, technical marketing specialist at Clariant Natural Ingredients.


Beauty Wizard captures all these elements in beauty products with playful textures and mindful packaging. It invites consumers to slow down and find magic in relaxing, authentic experiences,” she added.



以下为小编进行翻译整理:

科莱恩(科莱恩用)


科莱恩用“Beauty Wizards”施放慢健康魔法


科莱恩活性成分公司以Beauty Wizards的名义设计了两种配方,旨在迎合缓慢的健康趋势。


该配方 - 头皮放松按摩和森林疗法精华 -结合了具有俏皮质感和贴心包装的天然产品。


头皮放松按摩包含可被压碎制成头皮按摩药水的珠子,模拟ASMR体验的感觉。

科莱恩(科莱恩用)

活性成分包括科莱恩新推出的Prunizen,从夏枯草中提取的 - 一种用于传统亚洲医学的植物 - 可解决心理情绪压力引起的脱发并刺激头发。


与此同时,森林治疗精华是一种皮肤精华素,可以从滴管中涂抹,也可以用于注入可再生面膜。

科莱恩(科莱恩用)

该精华素含有另一种新的活性成分Galactinol Advanced,这是一种受植物抗寒启发的糖基护肤活性成分。


“随着美容护理成为对抗现代压力的主要工具,我们受到启发去创造仪式,帮助配方师和品牌吸引新发现的消费者,他们专注于重新发现和重新连接自然、植物疗法,并将古老的灵性知识尊崇为一种寻求情绪平衡和维持心理健康的方式,”科莱恩天然成分公司的技术营销专家Charlotte Stricane 说。


“Beauty Wizard以俏皮的质地和贴心的包装在美容产品中捕捉到所有这些元素。它邀请消费者放慢脚步,在轻松、真实的体验中寻找魔力,”她补充道。


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